Male bonding can take many forms, among them the rarely-seen joint book tour, which Mike Harvkey and Josh Weil decided to undertake in support of their new novels. The two write about meeting each other, travelling around America and bouncing ideas off trusted friends in a Salon essay. FYI, our own Bill Morris wrote a piece about his own book tour for The Daily Beast.
Inseparable
Is All publicity Good Publicity?
Is all publicity good publicity? Are all reviews—even bad ones—good for books? The answer, according to a new study [pdf] by the journal Marketing Science, depends on whether the writer is well known or unknown. The study examined the impact of a New York Times review on the sales of more than 200 hardcover titles. For books by established writers, a negative review led to a 15% decrease in sales. For unknown authors, a negative review increased sales by a healthy 45%.
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Thoughts of a Migraineur
“Stories are born unconsciously, but I think the writer determines whether the turn a book has taken is true or false through feeling, which is conscious. I shape my stories in this or that way because the story answers something that is emotionally rather than literally true for me.” At Full-Stop, Siri Hustvedt talks fiction with Tyler Malone.
4chan in Literature
Cole Stryker‘s Epic Win for Anonymous: How 4chan’s Army Conquered the Web looks into one of the internet’s most infamous image boards. Housing Works Bookstore will be hosting a party in September to celebrate its launch. To tide you over, you can check out the author’s interview at Betabeat.