To encourage first edition sales of Haruki Murakami’s latest novel, Colorless Tsukuru Tazaki and His Years of Pilgrimage, his publishers are going to include “a special sheet of stickers designed by five Japanese illustrators.” If that sounds as corny to you as it does to me, then consider the fact that the book likely does not need any real marketing strategy whatsoever: when it came out in Japan, it sold over a million copies per week.
Marketing Murakami
“The Most Popular Books of All Time”
This week in book-related infographics: Electric Literature breaks down “The Most Popular Books of All Time.”
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From the Newsstand
This week has brought new issues of The Quarterly Conversation (including considerations of Herta Müller, Per Petterson, and Jonathan Swift); Lapham’s Quarterly (The Arts & Letters issue, featuring Salman Rushdie); and Triple Canopy (“Hue and Cry”)
The Lost City of Chabon
Michael Chabon teases us with a synopsis of his “wrecked” 1,500-page novel, Fountain City (to be excerpted in a forthcoming issue of McSweeney’s).
The Sound of Anathema
“Some psychiatrists say that music has therapeutic powers and can even restore fluidity and mental structure for a moment in some patients – music is the opposite of chaos. It may be that heavy metal, the music his parents blamed in part for this entire catastrophe, is the only thing that gives order to my cousin’s worn-out brain. No one knows, except him.” On trying to seek refuge from schizophrenia in heavy metal.
2014 IMPAC Award Announced
It’s just been announced that The Sound of Things Falling by Colombian author, Juan Gabriel Vásquez, translated from the Spanish by Canadian Anne McLean, is the winner of the 2014 International IMPAC DUBLIN Literary Award (and the €100,000 prize money). We discussed the Prize’s shortlist when it was released back in 2013, and profiled The Sound of Things Falling in our “Great Second-Half 2013 Book Preview.” Congratulations to Juan Gabriel Vásquez, and be sure to check out his prize-winning novel!