"It’s hard to say what truly moves the needle. Bookstagrammers help in that they get images of your book cover out there (and they make them look so pretty!), and readers need to see a book a couple of times, in a couple of different places, before they are inclined to buy it." Author Brenda Janowitz in Forbes about the surprising success of Instagram as a book marketing platform. See also Davey Davis from our own pages on the Insta-pornification of food.
In true Seinfeldian fashion, Arthur Martine, the Victorian writer behind Martine’s Handbook of Etiquette, drew up a detailed taxonomy of the various species of bore. These include the Loud Talker, who “silences a whole party by his sole power of lungs;” the Malaprop, who masters the art of inappropriate conversation; and the Life-Sharer, who may be familiar to the Facebook addicts of today.