There are a lot of writers who work in advertising, and it’s starting to have an impact. People are more likely to love brands if there is a story involved, according to a new study. “We’ve known for a long time there is no ‘buy’ button in the brain. But these results show there’s a ‘story’ button,” neuroscientist Paul Zak says. Pair with: Our essay on working at a creative agency after getting your MFA.
A couple weeks ago, I wrote about the upcoming Lifetime adaptation of Flowers in the Attic, the novel that Slate writer Tammy Oler called “a rite of passage for teenage girls in the ‘80s.” Now, Willa Paskin reviews the new film, lamenting that it “acts as if it is just another life-affirming Lifetime movie about surviving terrible situations.”
How’s this sound: an eight-mile midnight stroll through Fire Island, replete with Socratic dialogue and references to Sappho, Pythagoras, Diogenes and Hippocrates? Such is exactly what you get from Island Night, the latest project of poet Jon Cotner (previously mentioned for his We’re Floating and Poem Forest projects). As the poet explains to the NY Times, his mission with the walks was to revive “the ancient and endangered practices of walking and talking.”
“The female writers whose work has most recently come in for enthusiastic appraisal are by no means a homogeneous group; their influences, preoccupations and style vary wildly.” The Guardian profiles six women authors – Beryl Bainbridge, Anita Brookner, Angela Carter, Jenny Diski, Elizabeth Jane Howard, and Molly Keane – whose posthumous legacies continue to grow. Alix Hawley wrote a fantastic tribute to Brookner here earlier this year, noting, “[n]obody does depression quite so elegantly.”
At Open Letters, Rohan Maitzen writes about her awakening to the chasm between an academic appreciation for books and “a more personal, affective, and engaged vision of criticism. It has been surprising and exciting to me to realize how blinkered I was about non-academic book culture, and chastening to realize how little use my own specialized reading has been as preparation to join in.”
Robert McCrum’s got a question for you, and I’m interested to know the answer, too. Who are the naked writers? My first thought was perhaps Truman Capote, because he wrote so often from bed, but that’s not exactly strong evidence. Anyway, here are some writers in their underpants.