“Over four seasons, ‘Younger’ became a ‘Gossip Girl’ for the publishing industry—a glossy, winking take on a bounded universe of writers and editors and marketing campaigns.” If you need a show and love literary references, Younger might be the way to go.
There are a lot of writers who work in advertising, and it’s starting to have an impact. People are more likely to love brands if there is a story involved, according to a new study. “We’ve known for a long time there is no ‘buy’ button in the brain. But these results show there’s a ‘story’ button,” neuroscientist Paul Zak says. Pair with: Our essay on working at a creative agency after getting your MFA.
“I realized that there was something wrong with an arrangement whereby a relatively affluent person such as I had become could afford to write about minimum wage jobs, squirrels as an urban food source or the penalties for sleeping in parks, while the people who were actually experiencing these sorts of things, or were in danger of experiencing them, could not.” Barbara Ehrenreich on writing about poverty.