You may have heard. Google has just launched a service called Google Print. Like Amazon, Google’s service allows people to search through books. Google announced at the Frankfurt Book Fair that are adding a lot of major publishers and they will be adding many titles. As with Amazon, there is a limit to how many pages you can view. And, at this stage anyway, it’s not possible to search the book database exclusively. I’ve found that the best way to get a Google Print result to show up is to type the word “book” and then whatever it is you’re searching for. It’ll be interesting to see if this develops further.
At Slate, Paul Collins points out that Google Book Search heralds a new era of outing plagiarists. The searchable database of many thousands of books is a boon to researchers, but it also greatly eases the discovery of co-opted passages. Collins mentions a couple of examples and posits that "given the popularity of plagiarism-seeking software services for academics, it may be only a matter of time before some enterprising scholar yokes Google Book Search and plagiarism-detection software together into a massive literary dragnet, scooping out hundreds of years' worth of plagiarists - giants and forgotten hacks alike - who have all escaped detection until now." He also predicts that "in the next decade at least one major literary work [will get] busted."
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In December, I wrote about HarperCollins' plan to host digitized copies of their books on their own Web site rather than make them available to Google's book search. Now the AP is reporting that HarperCollins has unleashed its first offering in this format, Go It Alone, a business book by Bruce Judson. The book is available, in its entirety, at Judson's Web site. As Google does with its book search, HarperCollins has surrounded the book with contextual ads and provided a link to buy the book. The article points out the supposed irony of using Google ads, but I see Yahoo ads in there too and anyway, HarperCollins isn't trying to screw over Google, they're trying to maintain control over the process. HarperCollins has mostly gotten good reviews for their efforts primarily because they're not using any sort of Digital Rights Management (DRM) to "protect" their intellectual property. To some, this approach is nothing new. As is noted in the article, marketing guru Seth Godin and science fiction author Cory Doctorow (to give two examples), have both made their books available in this way. The news here is that a major publisher is doing it.Based on this article, though, HarperCollins doesn't seem to understand that by allowing easy, free access to the book, they are, in effect, using the book as marketing for itself in much the same way that one can flip through a book at bookstore before buying. Instead they view the ads displayed next to the book's pages as a "new revenue stream." That's why you shouldn't expect to see any fiction as a part of this program. According to Brian Murray, group president of HarperCollins, "I don't think advertisers are clamoring to place ads around literary fiction." Hence, no literary fiction.
Random House's experiment allowing readers a limited time only free download of Charles Bock's Beautiful Children is now over and the numbers are in. Random House publicist Jynne Martin tells The Millions that during the 72 hours that the site was up, it received just under 30,000 pageviews, 20,000 unique visitors, and just under 15,000 copies of the book were downloaded.These stats are only for the Random House hosted site and don't yet included the downloads from Amazon, Barnes & Noble, and Powells.Of the numbers, Martin said, "We're thrilled!"