Sale Books

July 30, 2004 | 4 books mentioned 3 min read

I’ve talked about “sale books” once or twice here at The Millions, but since I just a got a great deal on some “sale books,” I decided to revisit the topic. “Sale books” are also known in the book biz as remainders. These are the books you see in your local Barnes & Noble, usually near the front, piled together in bins or on shelves under signs that say things like “clearance” or “all books on this shelf $5.99 or less.” It’s usually a rather odd assortment of books: super cheap hardcovers that mere months (or even weeks) ago were selling for full price. If you dig around you can sometimes find some decent books, but usually the titles are a who’s who of bad books, kind of like the mangled sale rack at your local department store. However, the path from frontlist to remainder bin can be a lot more circuitous than path from shop window to sale rack. And so I present the life cycle of the remaindered book. The remaindered book starts out as a regular old frontlist book, that is, one of the season’s new offerings from a publisher. Let’s call our new book Voyage to Hoboken, a widely anticipated coming of age story by a best-selling author. Since the book is expected to be a big seller, your local Barnes & Noble places a frontlist order of 60 copies from Turnpike Press. The book is released, and amid bad reviews and underwhelming publicity the book is a dud, an outright disappointment. After three months only nine people have bought the book at the full price of $26.95. Now, the book industry is rather odd in that, if a book doesn’t sell, the retail establishment can simply return it to the publisher and get most of their money back. Sometimes, when you work at a bookstore, you begin to get the eerie feeling that rather than selling books, you’re merely storing them until the publisher is willing to take them back. So, the time comes when the buyer at Barnes & Noble decides enough is enough and returns 50 copies to Turnpike Press, leaving one copy on the shelf in case some unwitting reader decides to buy it. At a Turnpike Press warehouse, thousands of copies of Voyage to Hoboken come in from all over the country. But the folks at Turnpike aren’t worried, they are ready to cut their losses. They have negotiated with “remainder houses,” companies that deal with these unwanted books, to get rid of our unfortunate novel in bulk, lets say $1.50 per copy. The remainder house then turns around and calls up the very same book buyer at Barnes & Nobel and sells back this once bought book at a severely reduced price, $3.00 per copy, and then Barnes & Noble tries to sell it to you, the reader, for $6.00. And, in the end, most folks can’t resist the bargain. So, such is the odd journey that bargain books take before arriving in their bargain bin. What inspired me to write about this? Well, the other day I got a catalog in the mail from one of those remainder houses, Daedalus Books, and, since shopping from a catalog is a lot easier than picking through the bargain bin, I got myself four fantastic books for about sixteen bucks. Not bad, eh? Here they are: The Island of Lost Maps by Miles Harvey, Pastoralia by George Saunders, Lost in the City by Edward P. Jones, and The Founding Fish by John McPhee. By the way, bargain books can be found at Amazon, too.

Speaking of Amazon, here is an interesting article about what those sales rankings at Amazon actually mean. It’s written from the perspective of a self-publishing expert.

One last thing. During my time at the bookstore, one of the hottest sellers was a collection of short stories by David Schickler called Kissing in Manhattan. Now Schickler has a novel coming out called Sweet and Vicious. It looks interesting.

created The Millions and is its publisher. He and his family live in New Jersey.