The effects of Amazon.com on the book industry, the debate as to whether it is good or bad for the cause of reading and literature, remains heated, and I find myself rooting both for and against Amazon. One thing that I AM decided on, though, is that Amazon watching is fun. Whether they are announcing a new innovation with a front page letter from CEO Jeff Bezos, like the recent introduction of the “Search within a book” feature, or just slipping new technologies quietly into their listings, there always seems to be something new popping up there, and each new feature seems like it generates another round of debate about this behemoth of a website. The feature I discovered yesterday isn’t likely to ignite too many debates, but I found it interesting nonetheless. Part of what is fascinating about Amazon is the way they turn the inner workings of their operation into content for the website. Features like Purchase Circles, “Customers who bought this item… also bought these books…”, and “Customers who bought books by this author… also bought books by these authors…, take information that typical companies guard closely and turn it into entertainment for readers and fodder for search engines. The new feature that I noticed the other day is called “Early Adopters.” According to Amazon, “These are the newest and coolest products our customers are buying. The following lists, updated daily, are based entirely on purchase patterns.” The term “early adopter” has more or less entered the popular vocabulary in recent years. Books like Malcolm Gladwell’s The Tipping Point have popularized the notion that there is a certain type of person that is predisposed to seeking out, learning about, and owning the newest technologies. This idea is based on the broader theories of an economist named Everett Rogers whose book Diffusion of Innovations (1965) explained that individuals could be divided into five categories based on their openness to innovations. 2.5% of the population are Innovators; these are the extremely adventurous, willing to take risks on unproven technologies. These folks pay top dollar to be some of the first people in the world to own flat screen televisions and Segways. 13.5% of the population are Early Adopters; these are the folks who have the insight to seek out the best of new technologies and with their buying power and word of mouth, they can turn an obscure new product into a household item. Early adopters are considered among the most important consumers in the marketplace, and when a new product is introduced marketers spend millions directing ads at this population, knowing that they can make or break their new product, a fact clearly not lost on Amazon in the naming of their new feature. The rest of the population is less exciting. The Early Majority (34%) is slightly more adventurous than average, the Late Majority (34%), slightly less. Then there are the Laggards (16%) with their rotary phones and wooden tennis rackets. Clearly, marketers have no patience for folks with more “classic” tastes, and the marketers at Amazon are likely no exception, hence their choice of buzz words. What’s interesting about the Amazon “Early Adopters” area is that, along with more typical applications like Electronics and Cameras, they apply the term to music and books, where new products are more likely to be derivative than innovative. Regardless of their intent, the algorithm used to generate the list for books needs some work, since the list is clearly made up of books that are being purchased in bulk by students, churches, and self-published authors, not books that are being purchased by folks with literary tastes on the cutting edge.
Tonight’s installment of the Pacific Standard Fiction Series here in Brooklyn features Samantha Hunt, author of The Invention of Everything Else, and Alex Rose, author of The Musical Illusionist. Both books feature inventors working at the turn of the last century, and so “invention” is the night’s theme. Books will be for sale on-site, and drink specials will be chosen by dartboard. The reading starts at 7 p.m. Hope to see you there! (For more information, see Time Out.)
My favorite book critic, Jonathan Yardley of the Washington Post, has put out his list of the year’s best books. He also takes the opportunity to make some comments about the National Book Awards controversy.My own view is that the literary judgment of the National Book Award panelists was clouded by their desire to Make a Statement (as, for that matter, was the judgment of their compatriots on the nonfiction panel), but it’s just my opinion and is worth no more than the paper it’s printed on, if that.He self-aware enough to note that books he has chosen are “by men, and mostly men of a certain age, which as it happens is an age pretty close to my own.” I’m not sure if the other litbloggers – who went to great lengths to defend the five NBA finalists – will jump on Yardley because he seems to say that the five women are not worthy, but my feeling is that he, at least, makes it clear that these choices are about opinions, and his opinion happens to differ from the opinions of the judges. Now, on to his book choices: An Unfinished Season by Ward Just, The Plot Against America by Philip Roth (excerpt), Nothing Lost by John Gregory Dunne (excerpt), Roads of the Heart by Christopher Tilghman (excerpt), and Human Capital by Stephen Amidon (excerpt). Yardley also lists his non-fiction picks in the column.Also out: 100 Notable Books of the Year from the New York Times.
Even a New Yorker obsessive like me was surprised to find just how many notable works of fiction and non-fiction made their first appearance in the venerable magazine. Emdashes and her readers have gone to the effort of collecting a list of many such works. It’s worth a look as a potential reading list and also just for the “wow factor.” Don’t forget to check the comments.
Jonathan Safran Foer posted an excerpt from Extremely Loudand Incredibly Close at Gather.com (one of those social journalism sites), and readers left comments. A few days later he came back and answered some questions about the book. Writes Foer:My parents have a photograph of me on their refrigerator. I’m about six years old, asleep on the sofa, wearing a plaid blazer, a blue sequined bowtie, and rings on each of my ten fingers. Apparently, the look was indicative of my sense of fashion for about a year. That photograph was one of my major sources of inspiration for Oskar.Foer will also be doing a live “Ask the Author” session at Gather on June 23.I’d never heard of Gather.com before I got an email about this from someone there. The site’s a little too frenzied for me — I’m having trouble figuring out what it’s all about — but the Foer thing looks pretty cool.
Just out is The Bones, the debut novel of playwright and screenwriter Seth Greenland. The title of the novel refers to washed-up shock comic Frank Bones who tries to resurrect his career by calling on a now-successful sitcom writer acquaintance of his from years ago. The reviews are starting to come in on this one, and the sound pretty good. The Bones is described as “savagely funny” in the San Francisco Chronicle, which goes on to say that “Greenland elegantly avoids the usual Hollywood novel trap — he doesn’t dumb down or patronize his characters, and he provides them with pitch-perfect dialogue, the clipped, faux-avuncular patois of the tribe.” Greenland also merits a profile by David Ulin in the LA Times. And to top it off Greenland has a guest column up at TEV today. Check it out.Amy Hempel has a new collection of short stories out called The Dog of the Marriage, which was well-reviewed in the LA Times. To whit: “Short on dramatic incident, the stories risk running out of steam. Mostly they don’t, propelled by Hempel’s wit, language and love of fur. Moving through the collection, the reader grows increasingly intimate with Hempel’s sensibility. The women she speaks through feel mortality penetrating aliveness at all times, but rather than being shocked, they find that inevitable and funny.” “Beach Town” one of the shorter stories in the collection can be found here.The number one Booksense pick for April is Joshilyn Jackson’s debut novel, Gods in Alabama. Jackson has a truly endearing blog called Faster Than Kudzu in which she publicly works through her first-time-author anxiety and excitement. (aside: I have to say that I love the recent trend of authors doing these sorts of blogs. It really does make me more likely to want to read their books.) Gods in Alabama is the story of Arlene Fleet, who has fled Possett, Alabama, and made a deal with God to stay on the straight and narrow so long as He makes sure “the body is never found.” As I look around the Web, the buzz on this book is nearly deafening, and there seem to be expectations of this one being a big seller.A.L. Kennedy’s fifth novel, Paradise is getting some unabashedly good reviews. Publishers Weekly says “jaw-droppingly good,” and I love this take on Kennedy from Richard Wallace in the Seattle Times: “In my household, when you review a book by A.L. Kennedy, you better keep a close watch on the merchandise. For when the time comes for double-checking the quotes you’ve chosen to include in your review, you can’t find the book. That’s how readable she is.” The review goes on to describe the book as “a stunning depiction of alcoholism, as funny as it is sad, as ironic as it is romantic.” If you must make up your own mind, an ample excerpt is available here.
My book-loving friends keep writing me great emails that I feel compelled to share with all of you. Here’s one from my friend John about the great books he’s been reading:Currently reading Libra by Don Delillo. I’ve heard from a few people that it’s a modern classic, and though I don’t know if I necessarily agree with that, it is very good. Fictional retelling of the assassination of JFK. I think it might be overshadowed by Oliver Stone’s JFK, but I would say it’s an even more plausible a version of what happened. Just finished reading Dispatches by Michael Herr. Don’t know if you’ve read it, but you probably should. He was a freelance journalist in Vietnam (which is what the book is about) and was also the screenwriter for Apocalypse Now and Full Metal Jacket. Probably the most readable book about the Vietnam War; haven’t read that much though. I also saw The Sheltering Sky on your queue. Amazing book. That really got me into reading again. Very stark, but somehow it struck a chord. Something about wanting to be an ex-pat, but also seeing the hubris that we Americans have, especially in relation to foreign cultures. Some things never change. Probably my fave author of right now is T.C. Boyle. Love his stuff. His last novel, Drop City, is a great read. The thing about him is that his stories are highly readable. Great stories, great characters.A couple of quick comments: I’ve been wanting to read Dispatches for a very long time, and I think most of you know how I feel about T.C. Boyle. Also, everyone should check out John’s new band The Vanity Fair, they were sent here to rock. I also got a great email from longtime Millions contributor Brian that I’d like to share with all of you:Not a lot of time, but just wanted to drop an e-mail, let you know I read Orwell’s Homage to Catalonia. Fantastic. He went to Spain to write about the Spanish Civil War but felt so strongly he joined the fight. He was in the trenches, fought, got shot in the throat, recovered, took part in street battles in Barcelona, was pursued by the police for being a member of the Marxist group P.O.U.M., fled to England and wrote the book. This passage is from just before he fled: “I seemed to catch a momentary glimpse, a sort of far-off rumour of the Spain that dwells in everyone’s imagination. White sierras, goatherds, dungeons of the Inquisition, Moorish palaces, black winding trains of mules, grey olive trees and groves of lemons, girls in black mantillas, the wines of Malaga and Alicante, cathedrals, cardinals, bull-fights, gypsies, serenades — in short, Spain. Of all Europe it was the country that had had most hold upon my imagination.”Great stuff guys. Thanks! If anyone else out there wants to contribute, just drop me an email. Remember, my Millions is your Millions. I have tons of stuff to write about, including the two books I finished last week, but I’m off to New York tomorrow for a few days, maybe a week, so it may have to wait until I get back.