The effects of Amazon.com on the book industry, the debate as to whether it is good or bad for the cause of reading and literature, remains heated, and I find myself rooting both for and against Amazon. One thing that I AM decided on, though, is that Amazon watching is fun. Whether they are announcing a new innovation with a front page letter from CEO Jeff Bezos, like the recent introduction of the “Search within a book” feature, or just slipping new technologies quietly into their listings, there always seems to be something new popping up there, and each new feature seems like it generates another round of debate about this behemoth of a website. The feature I discovered yesterday isn’t likely to ignite too many debates, but I found it interesting nonetheless. Part of what is fascinating about Amazon is the way they turn the inner workings of their operation into content for the website. Features like Purchase Circles, “Customers who bought this item… also bought these books…”, and “Customers who bought books by this author… also bought books by these authors…, take information that typical companies guard closely and turn it into entertainment for readers and fodder for search engines. The new feature that I noticed the other day is called “Early Adopters.” According to Amazon, “These are the newest and coolest products our customers are buying. The following lists, updated daily, are based entirely on purchase patterns.” The term “early adopter” has more or less entered the popular vocabulary in recent years. Books like Malcolm Gladwell’s The Tipping Point have popularized the notion that there is a certain type of person that is predisposed to seeking out, learning about, and owning the newest technologies. This idea is based on the broader theories of an economist named Everett Rogers whose book Diffusion of Innovations (1965) explained that individuals could be divided into five categories based on their openness to innovations. 2.5% of the population are Innovators; these are the extremely adventurous, willing to take risks on unproven technologies. These folks pay top dollar to be some of the first people in the world to own flat screen televisions and Segways. 13.5% of the population are Early Adopters; these are the folks who have the insight to seek out the best of new technologies and with their buying power and word of mouth, they can turn an obscure new product into a household item. Early adopters are considered among the most important consumers in the marketplace, and when a new product is introduced marketers spend millions directing ads at this population, knowing that they can make or break their new product, a fact clearly not lost on Amazon in the naming of their new feature. The rest of the population is less exciting. The Early Majority (34%) is slightly more adventurous than average, the Late Majority (34%), slightly less. Then there are the Laggards (16%) with their rotary phones and wooden tennis rackets. Clearly, marketers have no patience for folks with more “classic” tastes, and the marketers at Amazon are likely no exception, hence their choice of buzz words. What’s interesting about the Amazon “Early Adopters” area is that, along with more typical applications like Electronics and Cameras, they apply the term to music and books, where new products are more likely to be derivative than innovative. Regardless of their intent, the algorithm used to generate the list for books needs some work, since the list is clearly made up of books that are being purchased in bulk by students, churches, and self-published authors, not books that are being purchased by folks with literary tastes on the cutting edge.
A Buzz Word: Early Adopter
Appearing Elsewhere
Garth gets interviewed about Brooklyn and various literary topics by Jessica Stockton Bagnulo at The Written Nerd.My ideal day would involve writing all morning, lunch, writing until about four, riding my bike to get coffee and sit outside and read, writing a little reaction to what I’ve read, and then, right at the edge of mental exhaustion, going to a bar with some friends. And dinner should be in there somewhere. Amazingly, I get to have my ideal day with some regularity, especially in the summer. That might be possible anywhere, but I still feel a debt of gratitude to Brooklyn for making it possible.He makes Brooklyn sound like paradise.
Goings on at the LBC
The winter round of the LBC is now underway. This week, Valerie Trueblood’s Seven Loves is being discussed. Trueblood herself made an appearance today. Good stuff.
Kapuscinski on the radio
For some reason, the CBC never made their interview with Ryszard Kapuscinski available online after it originally aired. Luckily, Millions contributor Andrew Saikali listened to the show live and sent me a quick recap:- It was a half-hour interview which actually was recorded by the CBC at his home in Warsaw.- he’s a very thoughtful, eloquent man- Much of it was devoted to growing up during the war, in Pinsk in the Poland/Belarus border area – I gather it sort of pingponged back and forth between the two jurisdictions throughout history- childhood poor – the war hit on what would have been his first day of school. – grew up with War being the norm. Peace, when it came, felt transitional, tentative- Pinsk was multi-ethnic then – Poles, Belarussians, Jews, Ukrainians maybe, and probably others that I forget. – Pre-war it was functional, the various ethnicities mixed and worked together in order to get by.- his parents were both teachers- hunger during the war caused him and others to ask the Russian soldiers for food, but all they could get were cigarettes.- often went barefoot (as children, during the war) – because shoes were in short supply – still sees people in their fancy shoes and flashes back to when he thought of them as “luxuries”- as a young reporter he was sent to both China and India (on two separate occasions) – and in each case the following happened: he was so overwhelmed by the culture, and got so immersed, that he felt as if he could spend the rest of his life reporting from there and writing about there – and so he asked to be transferred from there quickly – because as absorbed and fascinated as he was by it, he knew that first and foremost he was a man of the world and wanted so see and experience everything, everywhere – which, I think, shows remarkable self-awareness, especially in a young reporter, to know that one’s worldly-tendencies were in danger of being trumped by a specific-regional fascination – to know enough about your own strengths and weaknesses to leave, and follow your “true path” before getting (permanently) drawn in to something specific (no matter how great it may be)
Early Looks at Upcoming Books: Chabon, McEwan, DeLillo, Murakami
If I’m planning on seeing a movie, I don’t typically look at reviews of it beforehand. I prefer to go into the experience with an open mind. And even though newspaper movie reviewers don’t tend to “spoil” the key plot points, I’d just as well not know anything about the plot so that every twist and turn is unexpected. The same thing goes for book reviews. There have even been times when I’ve stopped reading a book review halfway in when I realized that I wanted to read the book being reviewed. Setting the review aside, I’ll revisit it once the book is complete.And so with early reviews of books I’d like to read trickling in, I’m setting them aside to pour over once I’ve read the books. At the top of my list is The Yiddish Policemen’s Union by Michael Chabon. I was able to get my hands on an early copy, and I’ll be eagerly jumping in as soon as I finish this week’s New Yorker. Bookforum, meanwhile, has already posted its review of the book. In the third paragraph, reviewer Benjamin Anastas writes “The Yiddish Policemen’s Union is many things at once: a work of alternate history, a medium-boiled detective story, an exploration of the conundrum of Jewish identity, a meditation on the Zionist experiment, the apotheosis thus far of one writer’s influential sensibility.” I haven’t read further than that, though, as I don’t want anything to put a dent into my anticipation.Elsewhere, hungry readers have cracked into some other hotly anticipated novels. Bookdwarf has a look at Ian McEwan’s slim new tome On Chesil Beach. She initially calls it an “odd, intimate book,” but ultimately gives it her seal of approval, calling it “superb.”Anne Fernald landed a copy of Don DeLillo’s new novel, Falling Man and offers up her initial thoughts. The book is yet another entrant in the “9/11 novel” category, but Anne clearly didn’t find it hackneyed or overwrought. Instead she calls it “wonderful… excellent but not the very, very best of his work.” Later on she declares, “Oh, the marvel of watching DeLillo reveal the poisonous thoughts of an ordinary unhappy woman to us.”Finally, Haruki Murakami has a new book, After Dark, on its way. For those who seek them out, early looks at Murakami novels can nearly always be found since his books come out in Japan well in advance of the English translations. One need only find a bilingual reader to share his thoughts in English. An excerpt, however, is harder to come by, but that’s what was recently offered up at Condalmo, where Matthew Tiffany recently shared the book’s opening sentences.Previously: The above books are just a few of the most anticipated books of 2007.
Rock and Roll Breakfast
You can’t swing your arms around in a general interest bookstore without hitting three or four “theme” cookbooks, which collect recipes related to a certain motif. This trend explains books like The Book Lover’s Cookbook, Dinner Dates: A Cookbook for Couples Cooking Together, and The Sopranos Family Cookbook. These are books you buy as gifts for people you don’t know that well.But as with every rule there is an exception, which brings me to I Like Food, Food Tastes Good: In the Kitchen with Your Favorite Bands, which collects recipes culled from bands like Death Cab for Cutie, They Might Be Giants, and Belle & Sebastian. My old friends The Walkmen are in it too, which is fitting because they used to have recipe section on their web site. That’s where I first learned about their “Foreign Chicken Dinner,” the recipe they’ve contributed to the book. They don’t have the recipe on their site any more, and I can’t remember exactly what was in it, but I seem to recall it involved tomato sauce.
Fishing With Linkbait
Just as I (and several others) suspected! The New York Times piece on the best novels of the last 25 years was just a ploy to get mentioned on blogs. By way of proof, check out what I found in the traffic logs for The Millions today:Time/Date: Thu_Jun__1_13:09:16_2006_DSTVisitor IP: nytgate05.nytimes.comReferred by: www.technorati.com/search/www.nytimes.com/2006/05/21/books/fiction-25-years.htmlSeriously, I think it’s great that folks at the Times read blogs, and I’m glad they care that bloggers read the Times, but it seems like a lot of trouble to go to just to get mentioned by us.(For those of you unfamiliar with traffic logs, the above basically means that someone at the Times arrived at The Millions after checking Technorati to see which blogs referenced its 25 best books story.)Update: Well, I figured out why the Times was wondering what I wrote about their list. They were putting together this page. So kudos to the Times for acknowledging that this list was the start of a conversation and not a decree and for being willing to host some of the resulting conversation on its site. I’d love to see more of this in the future.
More year-end lists
Two British papers have put out their “best books” lists for the year. The Guardian asked some literary luminaries to pick their favorites, while The Independent compiled a mega-review that amounts to the story of 2004 in books. If you like year-end “best of” lists about any and all things, check out Fimoculous, who is collecting them.Bookspotting: spotted on the el: Best New American Voices 2005. Everyone says the short story is dead, so it’s nice to see people reading a collection while they’re out and about.
More Stories
Another comprehensive collection by a short story master is hitting shelves this week. Bradbury Stories is a collection of 100 stories by, who else, Ray Bradbury. Aside from being delightful reading, this collection displays his mastery of the form, providing whatever “proof” might be necessary that Bradbury diserves to be considered one of our best writers. Here’s a good interview with Bradbury from The Onion.A Letter to ThailandHere’s a letter to my friend Cem. He’s world travelling and I thought I might recommend him some books.Cem…Checking in. Southern Turkish still in Northern Thailand I presume. From my little hammock of paradise, it’s hard to imagine your jungle roamings. I don’t know if you have the time to read or the ability to acquire these books, but I’ve got two more for you: War Is a Force That Gives Us Meaning by Chris Hedges. He talks about the effect of national conflict on individuals, and, more specifically, he explores his own addiction to war, which has led him around the world. Also, I’m reading a surreal mystery novel called Bangkok 8 by John Burdett. As the title suggests, it’s set in the country where you hang your hat.It’s all picnics and baseball here in the states. I hope you’re enjoying an appropriate Thai substitute.Dreaming of Ships,Max[Note: These books are great for the general populace, too. Not just world travelers]