Now the much-vaunted “Oprah effect” has hit Britain, where a brief mention of Joseph O’Connor’s Star of the Sea on a popular daytime show caused sales to go through the roof. Stunned by the response, the hosts claim that they will once again press their producers to allow them to start a book club. It’s amazing to me that the TV book club phenomenon did not actually originate in England, where the world of books is far more integrated into popular culture. In fact, last summer’s “Big Read,” a sort of all time greatest books countdown show on the BBC, was wildly popular and apparently bumped book sales in England noticeably. Meanwhile, Star of the Sea, a book that received decidedly mixed reviews gets a boost that points to the power of the television in the world of books. Here’s the original “Oprah effect” story.
The Pulitzer Prizes will be announced in a couple of months and I’ve been thinking about who might win. I’ve lately been favoring Random Family: Love, Drugs, Trouble, and Coming of Age in the Bronx by Adrian Nicole LeBlanc in the General Non-Fiction category. I’ll probably muse over who I favor for the next several weeks, and stay tuned for the First Annual Millions Pulitzer Pool (complete with prizes!). Details to come.