“It’s hard to say what truly moves the needle. Bookstagrammers help in that they get images of your book cover out there (and they make them look so pretty!), and readers need to see a book a couple of times, in a couple of different places, before they are inclined to buy it.” Author Brenda Janowitz in Forbes about the surprising success of Instagram as a book marketing platform. See also Davey Davis from our own pages on the Insta-pornification of food.
After a long and complicated drama that played out for five years in Israeli courts, a collection of Franz Kafka and Max Brod manuscripts will be transferred to the National Library in Jerusalem. The unique circumstances at play in this case have been previously written about by Elif Batuman.