Just in case you didn’t know, Mallory Ortberg gives you ways to tell if you’re in a Hemingway novel at The Toast. “Everyone you know respects you. This disgusts you.”
To encourage first edition sales of Haruki Murakami’s latest novel, Colorless Tsukuru Tazaki and His Years of Pilgrimage, his publishers are going to include “a special sheet of stickers designed by five Japanese illustrators.” If that sounds as corny to you as it does to me, then consider the fact that the book likely does not need any real marketing strategy whatsoever: when it came out in Japan, it sold over a million copies per week.
The New York Times looks at new technological efforts to make book signings work in the age of the ebook. One idea is an e-reader add-on that lets the reader snap a photo with the author, which the author can then sign with a “digital stylus.” The photo is meant to make its way to Twitter and Facebook, of course. “Bragging potential? Endless,” says the Times. Authors: get ready to say “cheese”?
Legally sampling songs on a hit record is astoundingly expensive. As Kembrew McLeod and Peter DiCola note in Creative License: The Law and Culture of Digital Licensing, the Beastie Boys would have lost $19.8 million dollars because of Paul’s Boutique. (via BoingBoing)