Do you want a book with your Happy Meal? McDonald’s will replace Happy Meal toys with books for two weeks next month. Don’t expect to pull out Cloudy With A Chance of Meatballs with your fries, though. The books were created for McDonald’s by Leo Burnett and discuss nutrition. Did they miss the irony?
In the latest Baffler, Evgeny Morozov argues that Silicon Valley, in typical fashion, has taken to “hacking” our language. Old, trusted words don’t mean what they used to mean, and complex ideas have been stripped of subversive implications. “Complexity,” he writes, “is not particularly viral.”
"What those who care about books must appreciate is that the boundaries between canonical and noncanonical have never been ironclad in African-American literature." Clark C. Cooke writes for the LA Review of Books on black crime fiction and the rise of a "new African-American literary scene."
ReadThis and The Center for Fiction are throwing a day-long event featuring the likes of Elizabeth Gilbert, Rick Moody, Kurt Andersen, Sam Lipsyte, and Jamaica Kincaid. It's taking place at 17 East 47th Street in Manhattan on Saturday April 10th. "The price of admission? Your donation of two or more new or gently used board books through grade 12."
The success of international authors like Orhan Pamuk, Ma Jian, Haruki Murakami, and Tash Aw – each capable of “transcend[ing] their homelands and emerg[ing] into a planetary system where there work can acquire a universal relevance” – has caught the attention of n+1’s editors. In a lengthy piece from their last issue, they suggest that we should be less concerned with such examples of “World” or “Global Literature,” and instead focused on more diverse, politically-charged and unique international works. “Global Lit tends to accept as given the tastes of an international middlebrow audience; internationalism, by contrast, seeks to create the taste by which it is to be enjoyed,” they argue.
Sometimes, Virginia Woolf took a break from her busy schedule of constant brilliance in order to write children's stories for her nephews' newspaper, The Charleston Bulletin. A taste: "When in a good and merry mood Trisy would seize a dozen eggs, and a bucket of flour, coerce a cow to milk itself, and then mixing the ingredients toss them 20 times high up over the skyline, and catch them as they fell in dozens and dozens and dozens of pancakes."