Missed the LA Times Festival of Books this weekend? The paper has some great short pieces on the panels that took place, including this one on an event called “Whimsical Visions, ” in which rising star Etgar Keret imagined Wikipedia as written by future squids.
Is all publicity good publicity? Are all reviews—even bad ones—good for books? The answer, according to a new study [pdf] by the journal Marketing Science, depends on whether the writer is well known or unknown. The study examined the impact of a New York Times review on the sales of more than 200 hardcover titles. For books by established writers, a negative review led to a 15% decrease in sales. For unknown authors, a negative review increased sales by a healthy 45%.
“The greatest mistake the American writer ever made was asking everybody else what they thought of their writing. Look around your current writing workshop. Look right and left. Most of those people will stop writing. Because it’s too hard, they have no ideas, no one understands them, whatever. A few of those failed people will become editors. These are the only people in the room who should ever really matter to you.”
Recommended Reading: J. M. Tyree’s new story at Guernica. “There’s a man on the bus sitting directly in front of you. He has a small brown spider crawling across his red shirt, near his left shoulder blade.” You could also watch our episode of The Book Report on Our Secret Life in the Movies by Tyree and Michael McGriff.
Purveyor of popular nonfiction Erik Larson has a new book out this week, In the Garden of Beasts: Love, Terror, and an American Family in Hitler’s Berlin. The Snowman by Jo Nesbø is a new entry in the increasingly popular Scandinavian thriller genre. Inward-looking graphic novelist Chester Brown’s latest, Paying for It is out, and musician and actor Steve Earle can now add “novelist” to his resume with the release of I’ll Never Get Out of This World Alive. And new in paperback are a pair of big books, Brady Udall’s The Lonely Polygamist and Karl Marlantes’s Matterhorn.