Read Stephen Elliot‘s (Editor of The Rumpus, and author of the memoir The Adderall Diaries) fascinating account of his Lending Library program, whereby, prior to release, he sent a free galley of his memoir to anyone who promised to pass it on to someone else within a week.
Just how much does winning a Pulitzer Prize help sales? Quite a lot, it seems. When Viet Thanh Nguyen’sThe Sympathizer won the Pulitzer, it was ranked #27,587 overall in book sales on Amazon. As of this morning, it is sitting pretty at #61.