The publishers Hamish Hamilton/Penguin UK have begun a “social media experiment” in which they’ll use PeerIndex to single out “influencers” to review and promote books. “Influencers” will be determined by the breadth and reach of their social media presence, and they’ll be selected based on their relevance to certain books. This kind of marketing is exactly what Eli Pariser warns about in The Filter Bubble. (For a quick summary, listen to his TED talk.)
“I believe that fiction can help, and if that’s what makes me inevitably a genre writer, that’s okay,” John Green said in a speech at Kenyon College about why we should make art, genre fiction, and bad college hook up experiences. Bonus: Here are Green’s 18 books you probably haven’t read.
A couple months ago, Melville House published a biography of Roberto Bolaño, constructed from interviews the author gave throughout his life. At Full-Stop, Andrew Mitchell Davenport reads the biography, suggesting that the preponderance of myths about the author “makes elucidating Bolaño’s biography a moral issue.” Pair with: our own Garth Risk Hallberg’s Bolaño syllabus.