Blogging the Beijing Book Fair

January 19, 2008

A couple of weeks ago I started a new job doing internet marketing for Vroman’s Bookstore in Pasadena, CA. At about the same time, the president of Vroman’s, Allison Hill, left for the Beijing Book Fair as part of a delegation of American and British booksellers. Considering it took place on the other side of the globe, the Beijing Book Fair has generated a fair amount of heat here in the US. Among the other American delegates, Karl Pohrt, from Shaman Drum in Ann Arbor, MI, blogged about the fair for three percent, a blog about international literature from the University of Rochester. Yet another of the delegates, Rick Simonson of Elliott Bay Book Company blogged about the experience for Publishers Weekly.

Allison isn’t quite as bloggy as her compatriots, but she did sit down with me for a conversation about Beijing once she got back. Among the most interesting nuggets:

One store we went to, the owner asked how we make do with a staff of only 120 or so people. His store employs 500 people. When I saw the store, I understood why. It was 355,000 square feet! I asked about the buying strategy, and they told me they buy every single book published in Chinese.

For the complete interview, check out the Vroman’s blog.

is a staff writer for The Millions. Patrick has worked in the book business for over seven years, including a two-year stint as the webmaster and blogger for Vroman's Bookstore. He is currently the Community Manager for He's written book reviews for Publishers Weekly, and he's spoken about books and the internet at the LA Times Festival of Books, the Southern California Independent Booksellers Association spring meetings, and the 140 Characters Conference. He writes the sporadically entertaining Tumblr blog The Feeling.

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