Amazon shoppers: I recently discovered a couple of nifty ways to save a little money at Amazon. First, as this article explains, if an item is marked down within 30 days of your purchase, you can use a refund request form to ask that the difference be refunded. Since prices are constantly fluctuating at Amazon, this seems like a great way to get the best price on whatever you’re buying. Second, users of Amazon’s search engine A9 can get an extra 1.57% off of all their purchases. It’s not a huge discount, but it can add up, especially on those big ticket items. Here’s how to qualify.
Last summer Oprah’s book club returned from its hiatus touting Nobel Laureate John Steinbeck’s East of Eden as “the book that brought Oprah’s Book Club back.” By doing this she turned her powerful book club on its head. Up until this point, book industry types had been treating the Oprah book club as a lottery of sorts by which a previously unknown (but hardworking and extremely talented writer) could be lifted from obscurity and delivered into the homes of readers everywhere. Apparently, after much behind-the-scenes horsetrading and Jonathan Franzen’s high profile disdain for receiving the award for The Corrections, Oprah became disgusted with the politics and controversy surrounding her club and suspended it. Then, months later she brought it back, and now she is sticking, more or less, to the classics. Recently, in fact, she announced her next selection, which happens to be one of my favorite books of all time, One Hundred Years of Solitude by another Nobel Laureate Gabriel Garcia Marquez. (Between the two Nobel Laureates, by the way, was Cry, the Beloved Country a largely forgotten book from the 1940s by Alan Paton.) Many serious readers, and perhaps I might suggest that they are being a bit snooty, are inconsolably annoyed that the covers of books that they have adored for decades are suddenly besmirched by book club logos. If anything is to be blamed, though, it is not Oprah for placing her mark on these “sacred” books; it is, perhaps, our greater culture of reading. In a better world, Steinbeck and Marquez, to give two examples, would be so widely read, that naming them for this book club would seem utterly ridiculous. Instead, and we should be happy about this, East of Eden, thanks to Oprah, was one of the most widely read books of 2003, and the same will likely be true of One Hundred Years of Solitude in 2004. So, perhaps the earlier incarnation of the Oprah Club was getting ahead of itself as it steered readers to somewhat more obscure books though they had never read, or perhaps even heard of, many of the classics. In the end, one can hardly fault Oprah for making readers out of millions of Americans, though the marketing effort behind the whole thing can make one a bit queasy. In an excellent guest post to The Millions a few months back, the author Kaye Gibbons (Ellen Foster, A Virtuous Woman) wrote about her experience of being plucked from relative obscurity and brought to national prominence after being selected for the Oprah Book Club. If you haven’t yet read it, here it is.
Holy Crap! Have you been into a bookstore lately; have you noticed how good books look these days? When I go to used book stores, I find that all the books released during a particular decade tend to look like one another with not much variation. But now you walk into a book store and each new book looks like a work of art. Some remarkably attractive books have come out over the last few years, and book design has come into its own as an art form that it is peculiar adventurous considering the publishing industry’s ever tightening ties to multi-national conglomerates. A lot of this is marketing. Many of the companies that own the publishing houses also have major entertainment divisions, and they tend to use the same marketing style to push both their movies and their books. Hence, book covers have gone the way of movie posters and trailers; they seek to grab the attention of the reader with an alluring display of eye candy. Every day, I see people buy books simply because of how cool the cover looks. You would be surprised at how often it happens. Which brings me to another reason why book covers have become more adventurous: people are ready for it… they need it even. People are constantly bombarded by interesting and strange visual imagery on television, in movie theaters, on billboards. If every book looked the same, people wouldn’t buy as many books, no matter how amazing the contents. It’s kind of sad, but not entirely. Though a result of the pervasive marketing that seems to have taken over our culture, the good looks of these book covers are still a good thing. Where else do graphic designers get such freedom in such a corporate setting? Where else is art combined in such an interesting way with the written word? If you want it to be, you can now treat every visit to a book store like a trip to an art gallery. Walk slowly down the aisles and admire the artwork, take the books in your hands and inspect the detail as closely as you want, then buy whatever it was you came in for. You’ve just turned an everyday act of commerce into an experience in art appreciation.Which brings me to Chip Kidd. If there is any one person who is at the forefront of forward looking book design, it is Kidd. As a book designer for Knopf, he has designed literaly hundreds of covers, and, as a result, has been heralded as the best in the business. To celebrate his work Yale University and Veronique Vienne have come together to produce a very attractive volume collecting and celebrating some of Kidd’s many covers. It is entitled, appropriately, Chip Kidd. Here are a few of Chip Kidd’s book covers:
Most of us litbloggers just blather on about books and publishing industry gossip, but Dan Wickett is a man on a mission. Part of his mission is to get people to read the literary magazines that are so important to literary fiction culture yet are so little read. In an attempt to rectify this situation, Wickett has approached a number of these magazines to put together a discounted subscription offer for anyone who subscribes to at least three. For all the details, visit his blog.
Pat Conroy recently unleashed a verbal beating on a West Virginia school district that, prodded by complaints from parents, suspended the teaching of two of his novels. English teachers, in particular, will smile when they read this. It begins:I received an urgent e-mail from a high school student named Makenzie Hatfield of Charleston, West Virginia. She informed me of a group of parents who were attempting to suppress the teaching of two of my novels, The Prince of Tides and Beach Music. I heard rumors of this controversy as I was completing my latest filthy, vomit-inducing work. These controversies are so commonplace in my life that I no longer get involved. But my knowledge of mountain lore is strong enough to know the dangers of refusing to help a Hatfield of West Virginia. I also do not mess with McCoys.Keep reading.
The emergence of the New York Review of Books publishing arm has been a treasure. They have managed, with this line of books, to package the feeling of falling suddenly in love with a book that you only even opened on a whim, perhaps being drawn in by an intriguing cover or title. They have hand selected the most deserving of the unknown and the out of print and returned them to bookshelves. Among the hundred or so titles that they have put out in their four or fve years is the book that I will keep mentioning until everyone on the planet has read it: The Adventures and Misadventures of Maqroll by Alvaro Mutis. Thanks to the Book Expo’s being in town this weekend, I had the opportunity to talk to Edwin Frank the editor of the New York Review of Books series. We discussed Maqroll at length, of course, trading theories as to whether or not the Gaviero will appear in print again, or whether it is up to us readers to track down his further adventures on our own. (Read the book; you’ll understand). We also talked about uncovering lost treasures in used bookstores, at good will, and at sidewalk book stalls. We also discussed several of the other titles in the series. When I asked him for the hidden gem among the hidden gems, he passed this title my way: To Each His Own, a Sicilian mystery by Leonardo Sciascia. He rated this one among the very best of the series, and since he’s the one who picks the books, I can’t help but trust him.