Richard Nash, the guy behind Brooklyn’s Soft Skull Press has started a blog. Aside from writing about Soft Skull’s books, Richard also plans to discuss matters of importance to small publishers. Look for his dispatches from the Frankfurt Book Fair coming soon.
Another small publisher, Unbridled Books, presents its homepage in a blog-like format. Small publishers have to work hard to be heard among the media conglomerates that control most of the publishing industry. Using blogs give these little guys the opportunity to do something that their much bigger competitors have trouble doing, make individual connections with their readers.