Derek Dahlsad has never owned a bookstore and does not have “significant bookselling experience,” but he has, nonetheless, put together some very compelling thoughts on how to make small bookstores more successful. In his article at The New Publisher’s Journal, he lays out several ideas, some of which are very good (“3. Magazines are impulse buys; do not devote floorspace to a ‘magazine area.'” and “7. Store hours can be from 2pm – 11pm.”). It’s a worthwhile read for anyone considering getting into the bookselling business or if you’re just wondering what might keep all those little bookstores from going under.
I’ve talked about “sale books” once or twice here at The Millions, but since I just a got a great deal on some “sale books,” I decided to revisit the topic. “Sale books” are also known in the book biz as remainders. These are the books you see in your local Barnes & Noble, usually near the front, piled together in bins or on shelves under signs that say things like “clearance” or “all books on this shelf $5.99 or less.” It’s usually a rather odd assortment of books: super cheap hardcovers that mere months (or even weeks) ago were selling for full price. If you dig around you can sometimes find some decent books, but usually the titles are a who’s who of bad books, kind of like the mangled sale rack at your local department store. However, the path from frontlist to remainder bin can be a lot more circuitous than path from shop window to sale rack. And so I present the life cycle of the remaindered book. The remaindered book starts out as a regular old frontlist book, that is, one of the season’s new offerings from a publisher. Let’s call our new book Voyage to Hoboken, a widely anticipated coming of age story by a best-selling author. Since the book is expected to be a big seller, your local Barnes & Noble places a frontlist order of 60 copies from Turnpike Press. The book is released, and amid bad reviews and underwhelming publicity the book is a dud, an outright disappointment. After three months only nine people have bought the book at the full price of $26.95. Now, the book industry is rather odd in that, if a book doesn’t sell, the retail establishment can simply return it to the publisher and get most of their money back. Sometimes, when you work at a bookstore, you begin to get the eerie feeling that rather than selling books, you’re merely storing them until the publisher is willing to take them back. So, the time comes when the buyer at Barnes & Noble decides enough is enough and returns 50 copies to Turnpike Press, leaving one copy on the shelf in case some unwitting reader decides to buy it. At a Turnpike Press warehouse, thousands of copies of Voyage to Hoboken come in from all over the country. But the folks at Turnpike aren’t worried, they are ready to cut their losses. They have negotiated with “remainder houses,” companies that deal with these unwanted books, to get rid of our unfortunate novel in bulk, lets say $1.50 per copy. The remainder house then turns around and calls up the very same book buyer at Barnes & Nobel and sells back this once bought book at a severely reduced price, $3.00 per copy, and then Barnes & Noble tries to sell it to you, the reader, for $6.00. And, in the end, most folks can’t resist the bargain. So, such is the odd journey that bargain books take before arriving in their bargain bin. What inspired me to write about this? Well, the other day I got a catalog in the mail from one of those remainder houses, Daedalus Books, and, since shopping from a catalog is a lot easier than picking through the bargain bin, I got myself four fantastic books for about sixteen bucks. Not bad, eh? Here they are: The Island of Lost Maps by Miles Harvey, Pastoralia by George Saunders, Lost in the City by Edward P. Jones, and The Founding Fish by John McPhee. By the way, bargain books can be found at Amazon, too.Speaking of Amazon, here is an interesting article about what those sales rankings at Amazon actually mean. It’s written from the perspective of a self-publishing expert.One last thing. During my time at the bookstore, one of the hottest sellers was a collection of short stories by David Schickler called Kissing in Manhattan. Now Schickler has a novel coming out called Sweet and Vicious. It looks interesting.
I have a Bloglines account. Since you’re reading this blog, you probably know what I’m talking about, but in case you don’t, I’ll explain. Bloglines takes all the blogs and websites you read everyday and bundles them together in one place, so you can check them without getting repetitive stress disorder from your web browser. Bloglines is like the newspaper of stuff I care about. There is no real estate section in my paper, no classifieds, only sports, food, the occasional political rant, and then an extensive cultural section that includes the blog you’re reading now, and more than a few others that cover film, music and celebrity gossip (the lifeblood of the modern news media).For the last couple of months, my “newspaper” has included a metro section, and that section has been dominated by the Homicide Report, written by Los Angeles Times crime reporter Jill Leovy. The Homicide Report is a straightforward, factual account of every homicide in Los Angeles County. It runs five days a week. Most of the homicides only a get a line or two, a simple description of the facts, under a stark and pointed headline (“Man shot working on a car”; “Teacher Found Killed”), but more importantly, whenever possible, the identity of the victim is revealed. For most homicides, this is a few lines more recognition than they would get in the Los Angeles Times or in any newspaper, for that matter. As Leovy says, “The media often covers homicide as a statistic story, marking up-and-down jags in the rates.” In an interview with the blog LA Observed (another of my daily reads) she explains some of her motivation for starting the blog:”At the very least, seeing all the homicides arrayed in a list like this will give readers a much more real view of who is dying, and how often. And for me, it means no longer having to confront weeping mothers who say their sons’ deaths were never covered by the press.”It seems fitting that LA would lead the way with a blog about murder (Note: other cities have followed suit; just this week the Houston Chronicle launched its own homicide blog (via bloghouston.net)). After all, this is the city of James Ellroy and Raymond Chandler, of Michael Connelly and Joseph Wambaugh, of Quentin Tarantino and Michael Mann. Crime is woven into the fabric of the city and its culture in a way that doesn’t seem to be the case in the other American cities (except maybe Baltimore). While the classic noirists and the masters of the procedural used crime in the city to tell stories of the evil that lurked within it, the Homicide Report seems determined to tell of the innocence, as well. It remains to be seen what effect the blog will have on crime rates, if any, but it already raises my awareness on a daily basis.
I got a real kick out of this story about Edward P. Jones doing a reading at a Volvo dealership near Washington, DC.The reading at the car dealership may have been one of the stranger marriages of highbrow art and the mass market. Even Jones said afterward that when he got the invitation, he figured that he’d be appearing at a school or in a conference room. “I’ve never been in a car dealership before, not having a car,” he mused. “But I used to pass by here on the bus.” Classic. And, by the way, is this the sort of thing we all talk about when we wish that literary fiction got more exposure? I think maybe it is.
So, there’s this guy Chuck Klosterman. Here is the “About the Author” blurb from the dust jacket of his first book, Fargo Rock City: Chuck Klosterman is a music, film, and culture critic for Ohio’s AKRON BEACON JOURNAL. He began his career with THE FORUM in Fargo, North Dakota, where he interviewed numerous metal gods and once consumed nothing but McDonald’s Chicken McNuggets for seven straight days. Chuck still tries to dance like Axl Rose when he’s drunk.” Here is an “anecdote” pulled from said book. Now that you’ve read both of these items, I’m sure you already love Klosterman as much as I do and will be delighted to hear that he has a new book out, Sex, Drugs, and Cocoa Puffs. I’ve barely delved into this one, although, at work the other day I happened to flip to his chapter about the odd proliferation of “naughty housewives” on the internet.File under my second dimensionLest you think my book obsession and it’s accompanying website indicate that I am a one dimensional person, I went to Amoeba Music today and purchased two cds, which I will tell you about. The first is a selftitled ep by a band called The Vells. The Vells are a side band for a couple of guys from Modest Mouse. The ep is pretty good, too indie rockish at times, but really good when it’s not. I also got an amazing little gem. You probably didn’t know that Johnny Cash made a concept album in 1960. Well he did, and now I own it. A self-described “stirring travelogue of America in Song and Story,” the album invites you to follow Johnny across this great country of ours as he paints a rustic sort of picture, half in spoken word and half in song, of a whole buch of salty, backroad sort of places. It’s called Ride This Train, and there’s even train noises so you feel like you’re along for the ride with Mr. Cash. Amazon’s got it, if you want it.
I started flipping through Malcolm Gladwell’s bestselling book The Tipping Point the other day. In the book, Gladwell explores the idea that all popular trends essentially behave like epidemics, and a slight change in external factors can cause a trend, like an epidemic, to “tip” and then become ubiquitous. He describes how word of mouth is an important part of why this occurs, and also how some initial shift of circumstances begins the process. I quickly realized that I see this phenomenon occurring constantly at the bookstore. The recommend shelf phenomenon that I described a few days ago is an example of this. An intitial shift occurs when I read a book and enjoy it and then pull it from its spot tucked away on the shelf. Once I have displayed it prominently on the recommended shelf, the second part of the phenomenon takes over, word of mouth. Soon, a book that was sitting, forlorn, in a tucked away corner of the store, is selling briskly and you overhear people in the aisles talking about it. Earlier, I spoke about this recommended book phenomenon somwhat disdainfully, but when viewed this way, as a shifting of initial circumstances playing out over time, like Stephen Wolfram’s cellular automata in A New Kind of Science, it is more a fascinating piece of science than indictive of society’s lemming-like tendencies.Addenda Pt. 2My good and old friend Hot Face emailed me with some addenda and additions to yeasterdays post about upcoming books. The new David Foster Wallace collection is tentatively called Oblivion and will come out in March of 2004. Prior to that, in October, he has a new non-fiction book coming out, Everything and More: A Compact History of Infinity. He also mentioned that Stuart Dybek has a new book coming out in November called I Sailed with Magellan. Dybek has long been highly regarded as a short story writer (here’s one called Ant), but this new book is a novel.