A few days ago Scott put up a post about audiobooks in which he put forward the idea that listening to a book isn’t quite the same as reading it. There were quite a few people who disagreed with him, though not persuasively enough to change his mind. I happen to be a fan of audiobooks which I see as an alternative to bad radio rather than a substitute for reading. Anyway, in light of the recent discussions at Conversational Reading, I was intrigued by this article in the CS Monitor about the “Audies,” the Oscars for the world of audiobooks. The three finalists for Audiobook of the Year are an eclectic bunch: The Bad Beginning: A Multi-Voice Recording read by Tim Curry et al, My Life read by Bill Clinton, and Ulysses read by Jim Norton and Marcella Riordan (that’s 22 CDs or 27 hours worth of Ulysses by the way.)
Hunky Viggo Mortenson (of Lord of the Rings fame) was a big draw when he made appearances at the bookstore where I used to work. He’s got some dedicated fans who love the fact that he’s an actor and a poet and an artist. If you look at an Amazon search for his name, his many books of poetry and art come up. But, as the New York Times recently noted, there’s another Viggo Mortenson, a Danish professor who has written a book about theology, much to the chagrin of wayward Viggo fans who end up picking up his book, Theology and the Religions: A Dialogue (note the angry customer reviews.)BookFinder.com Journal notes the article and discusses the frustration of running an online book database and dealing with multiple authors who share the same name.
As anyone with a Gmail account knows, to send or receive an e-mail through Google’s electronic mail service is to have the impression that someone else is reading your mail. Mention the military in an e-mail – even disparagingly – and you will see, in the sidebar, beside the composition window, an ad for GoArmy.com. Mention Premier League football and you’ll get links to a panoply of stores selling Newcastle and Arsenal jerseys. This feeling of being watched and plied with goods and services that someone or something thinks you are likely to desire is rather odd at first (perhaps even creepy in a post-Patriot Act era). But it abates. You become a jaded “old boy” and don’t even notice the sidebar ads attempting to draw you in by ‘reading’ your missives. (Except, perhaps, for the odd time when, in writing to a student about plagiarism, the Google sidebar offers you a variety of online warehouses apparently chock-full of the same sort of stolen merchandise you are attempting to rail against.)At least until recently. A few weeks ago I began sending myself pieces of my dissertation as a means of backing them up. The sidebar’s offerings were unremarkable for several weeks (so unremarkable that I do not remember them and so cannot share them with you so that you too might remark on their unremarkableness).But this past weekend, something changed. As before, I attached the chapter, a Word document named Chapter 2, and wrote “Charke” in the subject line. (“Charke” refers to Charlotte Charke, a notoriously outlandish eighteenth-century actress famous for cross-dressing on and off the stage, whose autobiography is the subject of my chapter.) I pressed send. And suddenly my sidebar was INNUNDATED WITH ALPACAS: “How to get free Alpacas,” “Alpacas for fun & profit,” “Are Alpacas profitable?,” “Enjoy an alpaca lifestyle!”In that moment (a moment that has been repeated now several times – every time, in fact, that I send the Charke chapter to myself again), my whole concept of Gmail changed. I believe that Gmail is trying to tell me something about my future, and that future involves alpacas. What that future seems not to involve is recuperative literary analyses of neglected autobiographies by marginal eighteenth-century actresses.In that moment, I realized that the Gmail sidebar might be much more than we all thought it was. It might, in fact, be just the thing to fill those gaping holes in our post-modern psyches. Like the oracle at Delphi, haruspication, and all of the other delightful methods of divination devised by the Greeks, bibliomancy in the Renaissance and 18th century (aka “Bible dipping” for those of you familiar with Running With Scissors), seances in the 19th, and the Magic 8 Ball in the eighties and nineties, (not to mention tea leaves, crystal balls, Jim’s hairball in Huckleberry Finn…), the Gmail sidebar might just be the medium – I mean the clairvoyant medium – of our age. And it’s so much tidier than haruspication.I’ve got alpacas (free alpacas no less!), how bout you?
BMW got huge publicity and probably sold a few cars with their BMW Films campaign a few years back, in which the company commissioned several famous directors to create short films that featured various BMW models. Now BMW is trying again with BMW Audiobooks, “a unique series of specially-commissioned short stories showcasing the work of some of the finest contemporary writing talent.” A new story will be available for download every two weeks. Now, this being BMW, I’m sure the product placement will be done in a classy way, but I can’t help but think that this does little more than turn “some of the finest contemporary writing talent” into shills writing ad copy. And lest BMW think they are being innovative, it should be known that another car company was seen paying an author to get characters into its cars less than two years ago.
One of the interesting things about being the author of an obscure blog is seeing how much I influence world culture. A day doesn’t go by without my opinions being parroted on music video channels and being reprinted on the backs of cereal boxes. Why just the other day I happened to be watching opening round action of this year’s NCAA Basketball Tournament, and I couldn’t help but hear CBS Sportscaster Dick Enberg describe as worthy of Don Quixote, a speech that Mike Gillespie, coach of the 16th seeded Florida A&M Rattlers, was giving to his team before sending them out on the floor to face basketball powerhouse Kentucky. I, of course, immediately assumed that Enberg made this comment because, as an avid reader of The Millions, he knew that I was reading the Edith Grossman translation of Miguel de Cervantes’ Don Quixote, and reading along at home, he felt comfortable throwing the literary reference into his broadcast. Or there is another explanation that, I will concede, is equally plausible. Don Quixote, like other literary first ballot hall of famers, Hamlet, Gatsby, and Holden Caulfield, is so ingrained in the public consciousness that such a reference will be understood by nearly all who hear it. Not bad for a 17th century Spanish epic. Enberg was using the name Don Quixote the way most folks do, to describe a foolhardy quest. And yet it would seem that Enberg was implying that there was something noble in all this, to use another often cited reference, something akin to David and Goliath. Before I ever cracked open the book, I had this impression as well, that there was something noble about this knight who wears a bowl on his head and tilts at windmills. I see it a bit differently now, even though, admittedly, I am only a quarter of the way through the book. Certainly in telling the story, Cervantes is turning the idea of chivalry on its head, and in doing so is nobly attempting to undo some of the harmful social mores of his time, but the character of Quixote isn’t particularly noble. In fact he is a rather sad specimen who is either totally mentally ill or utterly incapable of recognizing the consequences of his actions; probably he is a little of both. So far, he has inadvertently caused a servant boy to be beaten by his master, he has bludgeoned a number of innocent passersby, and he has allowed his faithful squire, the very likeable Sancho Panza, to be repeatedly thrown to the wolves. In fact, I am starting to see that it is perhaps a disservice to compare the coaches of underdog basketball teams and others who embark on impossible quests to Don Quixote, who, I should also mention, is turning out to be rather unhygenic. Better that these noble folks be compared to Cervantes, who, even 300 years later is still managing to take on the big shots. Like I said, though, I’m only a quarter of the way through. Once, I have finished, and once I have read the Harold Bloom essay that precedes the text, I may have different take on the whole thing, so stay tuned, America.