First Printings Get Smaller

By posted at 9:14 am on June 14, 2011 0

PW points out yet another publishing industry totem being torn down by the rise of e-books, the first printing number, once a signifier of how “big” publishers and the media expected a book to be: “In an era when first printings are down because e-books can account for as much as 50% of sales on frontlist titles, the term ‘first printing’ sounds more and more out of place.”

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