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Potter, not so good for industry after all

By posted at 5:57 am on July 16, 2007 2

coverIn an article on Washington Post’s Outlook Sunday, book critic Ron Charles explores the Harry Potter phenomenon, dissects – rather unfavorably – J.K. Rowling’s writing and discusses issues that are larger than the teenage wizard. Yes, larger than Potter – if you can believe it.

With the seventh installment hitting the shelves July 21, Potter-mania is reaching new heights. Charles points out that millions of people will receive or buy Harry Potter and the Deathly Hollows in a single day, a great marketing success that also bonds readers across the world. But, Charles also points out, according to the National Endowment for the Arts, half of all Americans will not buy a single novel in 2007.

The widespread belief that the Potter series is to books what marijuana is to drugs does not hold, Charles argues. He also reflects on his tenure as an English teacher, saying that he should have structured his courses to enable kids to craft their own taste in literature – instead of having them read all the classics. An interesting approach which, as an aspiring journalist, intrigues me as I think of how the media is trying to adapt – quite unsuccessfully – to the post-baby boomer generations’ habits in following news, or lack thereof.

Slightly condescending and very witty, Charles’s funny reporting and commentary is worth your five minutes as you try to ease in to Monday. Check out “Harry Potter and the Death of Reading“, it’ll give you some good food for thought. Not to worry, if you are a Potter fan like me, you won’t be terribly turned off.

See Also: The Grinch Who Hates Harry Potter

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2 Responses to “Potter, not so good for industry after all”

  1. bookbabie
    at 6:33 am on July 17, 2007

    Interesting, I'd always hoped the Potter fever would be good for books and get people reading more.

  2. Rugero Ricordi
    at 2:18 pm on July 19, 2007

    The Harry Potter franchise is certainly a cultural phenomenon. I don't think it has much to do with literature, though. And someone had better explain to me the rules of the major spectator sport game they play in the first book.

    Mighty Niche, the Ultimate Online Bookstore

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